Check out this article from Forbes.com columnist Brent Gleeson where he highlights three common digital marketing mistakes that should be avoided:
Poor Planning, Unrealistic Expectations, and Being Uninformed.
Buck the trend!!! Understand your market, objectives, and budget; set realistic expectations based standards; and pay attention to the metrics behind your objectives.
The first step to increasing conversion rates is by improving your open rates. DG3 Digital offers the broadest ISP relationships that result in the best delivery and open rates.